From brand, to customer experience design, to integrated communication planning; at The Thinking Tree we can assist and guide you in the design of bespoke end-to-end thinking solutions
What to expect when working with The Thinking Tree:
It starts with an open discussion around the “problem statement”.
This session maps the background to the challenge, the impact to the business and the desired outcomes. We identify what is “known”, “unknown” and what needs to still be validated or discovered.
We work from a basis of “not knowing” and adopt a naïve curiosity about the challenge.
We map all the sources of data that may exist to help us uncover the truth about a brand, a deep insight into a consumer or the “rules” of a category.
We acknowledge that there is always more than one way to solve a problem.
Based on our understanding of the client and customer, we explore multiple scenarios towards an ideal outcome.
A strategy is only as successful as its implementation.
Working with creative and media planning agencies allows us to lift the strategy off the page and help move it towards successful delivery.
CREATIVITY IS NOTHING BUT A MIND SET FREE.
– TORRIE T. ASAI