THINKING SOLUTIONS

From brand, to customer experience design, to integrated communication planning; at The Thinking Tree we can assist and guide you in the design of bespoke end-to-end thinking solutions

What to expect when working with The Thinking Tree:

DEFINE

It starts with an open discussion around the “problem statement”.

This session maps the background to the challenge, the impact to the business and the desired outcomes. We identify what is “known”, “unknown” and what needs to still be validated or discovered.

DISCOVER

We work from a basis of “not knowing” and adopt a naïve curiosity about the challenge.

We map all the sources of data that may exist to help us uncover the truth about a brand, a deep insight into a consumer or the “rules” of a category.

SOLVE

We acknowledge that there is always more than one way to solve a problem.

Based on our understanding of the client and customer, we explore multiple scenarios towards an ideal outcome.

CREATE

A strategy is only as successful as its implementation.

Working with creative and media planning agencies allows us to lift the strategy off the page and help move it towards successful delivery.

ADDITIONAL SERVICES BY THE THINKING TREE

THINKING PARTNERSHIPS

Grow thinking as a capability in your team or as a personal competence.

THINKING TOOLS

Best practice research approaches to add insight to any brief.

THINKING PRACTICES

Group thinking, problem solving, visioning and ideation processes.

CREATIVITY IS NOTHING BUT A MIND SET FREE.

– TORRIE T. ASAI